ASOS Customer Care Phone Number: The Real Ways to Reach Support in 2025
If you are searching for a phone number for ASOS customer care, here is the most important fact first: ASOS does not run a public customer-service phone line. The company has operated a digital-first support model for years, so any telephone number you see on third-party sites is not an official ASOS helpline.
Instead of a phone number, ASOS provides quick help through its Help Centre, in-account Live Chat, and social media support. This guide explains exactly how to contact ASOS through official channels, what to prepare before you get in touch, how to avoid premium-rate scams, and which addresses are for corporate use only.
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Does ASOS Have a Customer-Service Phone Number?
No. ASOS does not publish a customer-service phone number, and it does not operate a traditional call center for order, delivery, or returns queries. This has been the case for many years as the retailer focuses on web and app-based customer care to resolve account-specific issues securely.
ASOS directs customers to its Help Centre at https://www.asos.com/customer-care/ and to Live Chat from within your ASOS account. If you encounter any site or app issues, the Help Centre and chat are the official routes to fix order problems, track deliveries, arrange returns, and more.
Official Ways to Get Help That Actually Work
Live Chat (via your logged-in account) is the fastest support route for most people. You’ll find it by going to the Help Centre and choosing a topic such as “Where’s my order?” or “Return and refunds.” In most cases, a virtual assistant starts the conversation and can hand over to a human agent when needed. Response times are typically minutes during busy daytime and evening periods.
Social support is available via ASOS’s official social channels listed in the Help Centre (for example, on X/Twitter and Facebook). Use direct messages for account-specific questions and include your order number and the email on the account. ASOS will never ask for your password or your full card number over social channels; at most, they may verify using non-sensitive details like order numbers or partial card digits.
Self-service flows in the Help Centre handle many tasks without an agent: starting a return, downloading a returns label, checking delivery status, or reviewing a refund. These tools are available 24/7 and are often the quickest way to resolve straightforward issues like returns or address changes (when still possible).
Step-by-Step: Start a Live Chat and Reach a Human
Live Chat works best when you’re logged in and know where to click. Follow the steps below to get routed to the right agent quickly, especially if you have a time-sensitive order or delivery issue.
- Sign in at https://www.asos.com/ with the same email used for your order. Have your order number ready (from your confirmation email or order history).
- Go to https://www.asos.com/customer-care/ and choose the topic that matches your issue (for example, “Where’s my order?” or “Returns & refunds”).
- Select the specific subtopic to surface the “Chat to us” or “Start Chat” button. If prompted by the virtual assistant, type “agent” or select “speak to an advisor.”
- Provide concise details: order number, delivery postcode, item SKU(s) if relevant, and any tracking number you have. If an item is faulty, say you have photos ready.
- Ask for a transcript at the end of the chat so you have a written record of any promises made (e.g., replacements, refunds, or investigations with the courier).
Warning About Third‑Party “ASOS Phone Numbers”
Be cautious with websites listing “ASOS phone numbers.” These are not official, and many route to premium-rate lines or unrelated call centers. In the UK, numbers starting with 084 or 087 often carry a service charge (up to 13p/min) plus your phone provider’s access charge, which can add tens of pence per minute. Numbers starting with 09 can cost several pounds per minute. ASOS does not use these numbers for customer service.
To verify legitimacy, only use contact options surfaced on the official Help Centre at https://www.asos.com/customer-care/. Avoid handing over card details or full personal data on calls you did not initiate through official ASOS pages. If in doubt, end the interaction and start again via the ASOS site or app.
What Information Support Will Ask For
Having the right details ready speeds up resolution and reduces back-and-forth. For order-specific issues, agents need to confirm they’re speaking with the account holder and that they’re looking at the correct purchase and delivery.
- Your ASOS order number and the email address on your account (as it appears in your order confirmation).
- Delivery details: name, delivery postcode, and the shipping method you chose (Standard, Next-Day, etc.).
- Payment verification: last 4 digits of the card used, or the PayPal/Apple Pay/Google Pay transaction reference. Never share your full card number or CVV.
- Tracking number or courier reference if your parcel shows as delivered/missing/returned.
- For faults or incorrect items: clear photos showing the issue, the product label, and the packaging if relevant.
Addresses and Corporate Info (Not a Helpline)
ASOS plc is headquartered at Greater London House, Hampstead Road, London, NW1 7FB, United Kingdom. ASOS was founded in 2000 and is listed on the London Stock Exchange’s AIM market (since 2001). This address is a registered office for corporate correspondence and is not staffed to handle customer-service queries or returns.
Do not mail returns or customer-service requests to the registered office. Returns addresses vary by region and order; always generate your return via the official returns portal shown in your account or in the Help Centre so you receive the correct label for your country and courier. For corporate information (press, investors, sustainability reports), see https://www.asosplc.com/ — but note that these contacts cannot assist with orders or refunds.
Response Times, Hours, and Languages
Live Chat is typically the fastest path, often connecting within a few minutes during busy hours. Social DMs can take longer depending on volume, especially around major sales (for example, Black Friday/Cyber Weekend). If your issue is time-sensitive (address corrections, delivery holds), start with Live Chat rather than social messages.
ASOS serves customers in 200+ countries, and support is primarily provided in English, with localized help content available on many country sites. The Help Centre is available 24/7, and agents are generally online seven days a week; availability and queue times vary by region and demand. All official support channels are free to use; you only pay your normal data or messaging rates.
Bottom Line
There is no official ASOS customer-service phone number. To get help fast and securely, use Live Chat from your ASOS account via https://www.asos.com/customer-care/ or message ASOS through the social channels linked from that page. Avoid third-party phone numbers to prevent delays and unnecessary charges.
Have your order number, email address, delivery postcode, and any tracking or photos ready before you start. This preparation, plus contacting ASOS through the correct channels, is the quickest way to resolve order, delivery, and returns issues in 2025.
 
